Hi, I’m

I’m a multi-disciplinary designer fascinated by how people think and how good design meets them there. My background spans visual arts, textile, and product design, and I’ve spent years helping brands turn complex challenges into interfaces and identities that feel effortless. I use AI as a working partner in my process, not a shortcut, to explore more directions faster and land on the one that actually serves the user.

I believe great design is more than what we see, it’s what we feel, and I’m looking for my next role creating that clarity and human connection at every interaction

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A multi-disciplinary designer fascinated by how people think and how good design meets them there. My background spans visual arts, textile, and product design, and I’ve spent years helping brands turn complex challenges into interfaces and identities that feel effortless. I use AI as a working partner in my process, not a shortcut, to explore more directions faster and land on the one that actually serves the user.

I believe great design is more than what we see, it’s what we feel, and I’m looking for my next role creating that clarity and human connection at every interaction

img 9490
Designing with empathy for the human journey Ensuring every interaction is purposeful and effortless. Designing with empathy for the human journey Ensuring every interaction is purposeful and effortless. Designing with empathy for the human journey ensuring every interaction is purposeful and effortless. Designing with empathy for the human journey ensuring every interaction is purposeful and effortless.
Designing with empathy for the human journey Ensuring every interaction is purposeful and effortless. Designing with empathy for the human journey Ensuring every interaction is purposeful and effortless. Designing with empathy for the human journey Ensuring every interaction is purposeful and effortless. Designing with empathy for the human journey Ensuring every interaction is purposeful and effortless.
Labourly - Web App

Helping Staffing Agencies easily manage their online presence and skilled candidates.

Product Design

Role: UI | UX Designer

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Labourly - Mobile App

Candidate Signup Redesign/Optimization

To eliminate high drop-off rates at fast-paced job fairs, A multi-step signup wizard was redesigned into a frictionless, single-step onboarding flow. The new layout introduces a camera-based backend parser, allowing candidates to simply snap a photo of a physical resume to instantly auto-fill their profile.

This solution accommodated physical documents without removing digital options, minimizing manual typing to a quick review and confirm step while dramatically boosting usability and on-site onboarding efficiency.

Role: UI | UX Designer

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Mobile App

Air Affair

A comprehensive mobile case study focused on streamlining the flight search and booking experience through user research and intuitive UI flows.

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Mobile App

Art Auction

Connecting artists and collectors through an intuitive mobile auction experience featuring seamless bidding systems, curated artwork discovery, and sleek visual design.

The Concise "About Me"

My Evolution

Based in Barrie, I spend my days helping brands and people bridge the gap between complex problems and human-centric solutions.When I’m not at my desk, you’ll likely find me exploring the tactile world of hand-embroidery or finding inspiration in the small details of daily life. I’m currently looking for a new professional home where I can bring clarity, purpose, and my diverse design background to a forward thinking team.

Method • the three stages of every project

Every project moves through the same three stages - only the medium changes.

1. Research & foundation.

Stakeholder interviews, audits, jobs to be done, and the unglamorous spreadsheet that nobody asks for but everyone needs.

2. Strategy & build.

Tightening the problem into a system. Tokens,components, flows, copy and prototypes that survive contact with real users.

3. Transformation & impact.

Ship, measure, iterate. Numbers move; teams ship faster; brands earn a longer life past launch week.

Have Project in Mind?

Together, let's make something worth talking about.

Say Hello!

Find Me

LINKEDIN

linkedin.com/in/sherebanu-rangwala

BEHANCE

behance.net/SherebnuRangwala

EMAIL

sherssain@gmail.com

Looking for more?

Feel free to venture into my Creative Lab to explore an extended portfolio filled with an abundance of side projects and digital experiments.

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